Selected Projects

Expo City Dubai

Terra: The World’s Living Wonder

Brand positioning & narrative, campaign concept, film production & photoshoot

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Department of culture and toursim, abudhabi

Arabian Days: Rebranding Arabic

Branding, experiential design, advertising

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NIKE | AL AIN FC

One City, One Team

Campaign narrative, creative direction, film production

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DUBAI RACING CLUB

Dubai World Cup: Spectacles in the Sky

Show concept, direction & production

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LUTETIA PARIS / AL-FUTTAIM

Guess Who?

brand repositioning, campaign strategy, concept & execution, photoshoot

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DCT | VISIT ABU DHABI

Rediscover Abu Dhabi

campaign concept, film production

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UAE PRESIDENT CUP

A Race Like No Other

campaign concept & execution, film production, photoshoot

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ANYWEAR

By Any Means Necessary

rebranding: naming, brand foundation & narrative, visual identity, UX & UI consultancy

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AL-FUTTAIM / HEALTH HUB

Healthcare Look Revolution

brand strategy & narrative, naming, visual identity, brand implementation

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THE NORTH FACE

Explore Beyond

campaign strategy & concept, content production

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DUBIZZLE

Magical Factory

brand strategy & narrative, naming, visual identity, brand implementation

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ADRO

Grow in Abu Dhabi

campaign strategy & concept, film production

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DCT | CONGRESS FOR ARABIC PUBLISHING & CREATIVE INDUSTRIES

What Will We Create Together?

campaign concept, film production

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